Many craft villages have crossed the boundary of "self-sufficiency" and successfully commercialized their products. More specially, the famous craft villages of Thua Thien Hue can also develop tourism.

Of more than 350 artisans from the 69 well-known craft villages across the country participating in Hue Traditional Craft Festival 2023, artisan Phan Thi Thuan and her booth of the Phung Xa weaving village attracts many visitors because of her unique product: silk from lotus fibers.