Hue Ao Dai Week 2026, featuring a series of cultural, artistic, and community activities to honor the values of Vietnam’s traditional Ao-dai and reaffirm the brand of “Hue - The Capital of Ao Dai”, will take place from July 3 to 10.

The fields in Nghia Lo, Nam Phu - Nho Lam, and Bac Vong Tay, etc., have long been considered the “peanut capital” of the low-lying Dan Dien.

Its tranquil atmosphere, unhurried pace of life, and poetic scenery have made Hue a favored destination for those seeking peace and serenity. Free from the noise and rush of modern life, Hue Ancient Capital seems to carry its own rhythm, slow enough for people to reconnect with themselves, yet gentle enough to soothe the burdens of everyday life.

The synergy of passion, media strength, and professional organization has helped the grassroots football movement in Hue grow remarkably both in scale and quality.

Not only honored as one of the world’s leading romantic honeymoon destinations in 2026, Hue is also increasingly becoming attractive to international visitors thanks to its safety, friendliness, and rich cultural identity. These advantages are opening up strong prospects for the Ancient Capital’s tourism sector in attracting high-value international travelers.

Young people in Hue Ancient Capital are tracing back through time to visit historic ‘red sites’, carrying forward the story of patriotism in the language of the digital generation.

Over many years, the city’s economic and technical infrastructure system has received sustained investment and has gradually been improved. During the 2026 - 2030 period, the city will prioritize allocating public investment capital to complete a synchronized, modern strategic infrastructure system.

“Half of the Vietnamese are in Hue” - a playful remark that has become a vivid expression of the strong appeal of tourism in the land of Huong River and Mount Ngu these days. Crowds are flocking to relic sites, pagodas, royal mausoleums, and eateries during the holidays, making the Ancient Capital more vibrant and lively.

On the afternoon of April 26th, Vietnam Haiku Poetry Club - Hue Ancient Capital branch held a gathering and poetry - music exchange to commemorate the 51st anniversary of National Reunification Day (April 30th, 1975 - April 30th, 2026). The event also included the induction of new members, contributing to the spread of verses associated with April memories and love for the homeland.

The opening ceremony of the VnExpress Marathon Hue 2026 took place at noon on April 17 at Phu Van Lau.