Western visitors in the Western Quarter

Many foreign visitors to Hue are captivated not only by its scenic beauty and heritage but also by the charm of its traditional ao-dai.

The Imperial Citadel, the riverside areas, the Western Quarter, and the student areas are the four proposed models for study, aiming to tap into the potential of culture, heritage, tourism, and services while expanding Hue City’s economic development space.

In Hue, a growing number of cultural spaces are opening up with a more accessible approach, allowing visitors and young people to take part directly in traditional handicraft and art activities. These venues offer more options for exploring the Ancient Capital, with each experience telling its own cultural story.

Hue has identified tourism and services as its spearhead economic sector. Under the scenario for developing tourism in line with the double-digit growth target, the Ministry of Culture, Sports and Tourism has set a target for Hue to welcome approximately 2.5 million international visitors in 2026, up 31.5% from 2025. This is both a target and a test of the city’s ability to turn its tourism advantages into revenue, investment opportunities, and ripple effects across other economic sectors.

“Thuan Hoa Ward needs to take the initiative in researching planning options and proposing investments, while also inviting businesses to participate in developing public amenities, services, and tourism. The proposals should link new development investments with urban renovation, and assess the feasibility of implementation during the current term,” emphasized Mr. Le Tri Thanh, Deputy Secretary of the City Party Committee, and Chairman of the City People’s Committee.