People-to-people diplomacy has become a key pillar of strengthening bonds of friendship and promoting Hue’s distinctive and welcoming images…

In the early mornings, the southern part of Hue City begins with a familiar rhythm: the sound of runners’ footsteps along the coastal road, the crisp tap of shuttlecocks in a commune’s small badminton court, and the cheerful laughter of people practicing wellness fitness exercises. This sporting atmosphere has become an integral part of daily life, helping residents improve their health, strengthen community bonds, and nurture an optimistic spirit.