Dozens of displaying booths promoting the culture and tourism of provinces and cities across the country gathered in Hue to participate in the exhibition themed “Space for Tourism, Cultural Heritage, Landmarks, and Traditional Handicraft Products of Vietnam”.

Once the sous chef of a five-star hotel in Hue and a multiple award-winning chef, Tran Huy Cuong took an unexpected turn in his career, venturing into entrepreneurship in his 50s. Driven by the desire to “turn simple things into specialties,” he chose the figs as the starting point for his journey to bring Hue’s traditional culinary products to Vietnamese dining tables and beyond.

In early August 2024, the People's Committee of Hue City organized a creative and experiential space for traditional handicrafts, specialties, and cuisine of Hue at the Imperial City Night Street, attracting thousands of visitors and shoppers.

Over the course of 3 nights, from August 2 to 4, at the Imperial City Night Street in Thuan Hoa Ward, Hue City People's Committee will organize a creative and experiential space for Hue traditional handicrafts, specialties, and cuisine.

Dozens of traditional Ao Dai display booths, along with accompanying accessories and famous art products from Hue, were recently exhibited at An Dinh Palace (Phan Dinh Phung Street, Hue City) on the afternoon of August 1st.

After Hue craft festival 2023 being organized for eight days, on the morning of May 5, the People's Committee of Hue City held a closing ceremony of a contest for voting the typical products at Hue Traditional Craft Festival 2023, and announced the winning products.

After the first three days, the revenue of the participating craft villages at the Hue Traditional Craft Festival reached nearly 2 billion VND, with many establishments achieving high sales, such as Thai Vinh handicrafts, Loc Mai Hue Fig tea, and Bup Sen establishment...

After 8 periods of organization, Hue Traditional Craft Festival has become a brand name with many programs and activities on an increasingly large and professional scale. However, maintaining activities after the festival is what businesses and establishments in the area expect so as to bring craft village products closer to tourists.

From the Hue lotus with a close and familiar appearance, researchers at the University of Agriculture and Forestry, Hue University have "transformed" each part of the traditional lotus plant into attractive products on Vietnamese people's dining tables and living rooms; and, it is going to be exported to America in the near future.