TikTok is no longer a platform dominated by young people. In Hue, many people in their 50s are taking to the platform, winning over the audience with simple videos filming their daily lives. Their journey not only brings joy and business opportunities but also highlights an interesting intergenerational connection in the digital era.

Rather than simply introducing familiar destinations and famous attractions in Hue, TikTokers and Facebookers (digital content creators on TikTok and Facebook) are now offering new perspectives on the city’s tourism and people through short videos and candid reviews of their experiences. This approach is bringing Hue to life on social media while giving travelers from around the world more interesting information to inspire their own experiences in the city.