Rather than simply introducing familiar destinations and famous attractions in Hue, TikTokers and Facebookers (digital content creators on TikTok and Facebook) are now offering new perspectives on the city’s tourism and people through short videos and candid reviews of their experiences. This approach is bringing Hue to life on social media while giving travelers from around the world more interesting information to inspire their own experiences in the city.

Hue has been a centrally governed municipality for more than a year, making planning adjustments subject to many new requirements. Regarding this issue, Dr. Ngo Viet Nam Son, Architect, shared his perspectives with Hue Today Weekly on development thinking, regional connectivity, and long-term growth drivers for Hue heritage city.

The event titled “Hue - Innovation for Sustainable Development” (Hue Innovation Day 2025) and the forum “Developing Private Economy in Connection with Heritage Economy Development in Hue” were recently held, opening new perspectives on harnessing heritage values as an economic resource. From the stories of young businesses to the strategy of heritage urban development, Hue is affirming its own path: Turning heritage into a sustainable development momentum.

At 20:00 on December 31, 2023, the Hue Countdown - Happy New Year 2024 program will return at the intersection of Hung Vuong Street, Hue City, promising to bring the most eye-catching and exciting performances to audience of the Ancient Capital. The most anticipated star at this event is rapper Hieuthuhai.