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| In 2024, Kim Long Motor Hue Joint Stock Company contributed approximately VND 800 billion to the state budget. (Photo: Kim Long Motor) |
1. On the opening day of Aeon Mall Hue, the commercial center attracted great attention. Not only did local residents flock there, but tourists visiting Hue also stopped by to shop and explore.
It came as no surprise, for this is the largest shopping mall in Central Vietnam — an ideal place to enjoy a premium shopping experience. In addition, other recreational and entertainment facilities have also been developed in a synchronized, luxurious, and modern manner.
At the grand opening, Mr. Ohno Keiji, Chairman of Aeon Mall Joint Stock Company, stated that Aeon Mall Hue harmoniously blends Japanese cultural values with those of Hue. He emphasized that the mall promised to bring new values and experiences to customers of all ages. Its goal is to become a familiar and frequent destination for shoppers.
Indeed, even on Aeon Mall Hue’s official website, in addition to information about shopping zones and products, images of Hue and its tourist attractions are also featured. “When visiting Hue, besides exploring historical sites and enjoying traditional cuisine, we also had a great experience at Aeon Mall Hue. It’s a modern, and convenient shopping center that not only meets consumer needs but also offers entertainment and leisure. Especially, there are many fun check-in spots right inside the mall. I hope this will become one of Hue’s signature destinations every time tourists visit,” shared Ms. Hoang Thanh Thu Thuong from Son Tra District, Da Nang City.
Aeon Mall Hue is also one of the key projects that has received special attention from the city authorities, as its impact on stimulating consumer demand and trade growth is quite evident. According to data from Hue City People’s Committee, in 2024, the retail and consumer services sector experienced a significant growth, with total retail sales of goods and consumer services estimated at VND 59,000 billion, an increase of 18.5% compared to the figure for the same period last year. The average consumer price index rose by 4.05% year-on-year.
In addition to Aeon Mall Hue, many other major projects across the city that have come into operation have also created breakthroughs in economic growth, especially in the industrial sector.
According to Hue City People’s Committee, in 2024, the industrial production value is estimated to reach VND 48,500 billion (at constant prices), representing an increase of 9.4% compared to the figure for the same period last year. Several key industrial manufacturing sectors have achieved strong growth. Notable examples include the Kim Long Motors Hue manufacturing and assembly complex (Phase 1 – with a capacity of 3,500 units per year), Phu Son Waste-to-Energy Plant, Scavi Garment Factory No. 3, AMP Vietnam Garment Factory, Gilimex Factory (Phase 1 – First stage), Plastic products manufacturing plant under the Malpensa Plant Vietnam Project, etc.
2. To achieve economic breakthroughs through key projects, the city has made great efforts in attracting investment and has provided maximum support for investors to implement their projects.
In addition, key industrial sectors have been maintained, adding bright spots to the city’s economic landscape — with the textile and garment industry being a prime example.
Amid global economic volatility and declining consumer demand, the textile and garment industry has faced fierce competition and stringent standards from the US and EU. Nevertheless, the sector in the city has continued to maintain its growth momentum.
Mr. Nguyen Tien Hau, Deputy General Director of Hue Textile and Garment Joint Stock Company, stated that these achievements resulted from optimizing production processes and implementing comprehensive digital transformation solutions. Productivity and product quality improvement programs have also been strongly promoted—not only to meet market demands but also to create new value and enhance sustainable competitive advantages. “In 2024, our company recorded revenue of over VND 1,991 billion, reaching 103.7% of the target, an increase of 5.7% compared to the figure for 2023; the profit reached VND 134.4 billion, fulfilling 122.2% of the target and increasing by 11% year-on-year. We continue to set clear goals, striving to complete our 2025 production and business plan, aiming for revenue of VND 2,070 billion and profit of VND 140 billion. We are also heading towards sustainable development, with a focus on technological innovation, productivity enhancement, and market expansion,” shared Mr. Hau.
Currently, the city is aiming for double-digit economic growth in 2025. To achieve this ambitious goal, the contributions of major ongoing and upcoming projects and enterprises play a crucial role. For the city, resolving infrastructure challenges is a top priority, as the technical infrastructure in economic and industrial zones is still not fully synchronized. In particular, the lack of wastewater treatment systems in industrial parks has significantly affected the city’s efforts in attracting investment.
According to Mr. Nguyen Van Phuong, Chairman of Hue City People’s Committee, the city will continue to support and accelerate the progress of key projects so they can soon become operational, thereby creating new capabilities and driving breakthrough development. These include the Kim Long Motor Hue manufacturing and assembly complex (Phase 2), Kanglongda Hue Factory, Vinasilica Sand Processing and Artificial Stone Production Plant, Creanza High-Tech Quartz Sand Processing Plant, Dat Phuong Ultra-Clear Glass Production Plant, Frit Glaze Production Plant, Chan May No.1 Steel Manufacturing Plant Project. In addition, the city will support the acceleration of industrial infrastructure development projects such as Gilimex Industrial Park, Saigon – Chan May Industrial Park and Free Trade Zone, La Son Industrial Park, and several industrial clusters including Binh Thanh, Dien Loc, and Dien Loc 2.
“The city will organize investment promotion programs and call for reputable investors to invest in the industrial sector, urban industrial park infrastructure, and seaport operations. Priority will be given to processing and manufacturing sectors aligned with green and low-emission development trends,” affirmed Chairman Nguyen Van Phuong.