Ms. Nguyen Thi Bich Thao, Director of the Center for Trade Investment Promotion and Enterprise Support, shared with the enterprises

Central Retail Group is a leading retail group in Thailand, with a distribution system in many provinces and cities of Vietnam, providing multi-sector products across various models, including: department stores, convenience stores, specialty stores, supermarkets, hypermarkets, shopping malls, and online shopping through multi-channel platforms.

At the program, 37 enterprises had the opportunity to interact, connect, and receive 1:1 sales consulting with purchasing management representatives from the Central Retail Vietnam Group. This is a prerequisite for the city’s enterprises to participate in the goods distribution network at GO! Hue supermarket, mini GO! Huong Tra supermarket, and other systems of the Central Retail Vietnam Group nationwide.

 The enterprises directly interacted with purchasing management representatives from Central Retail Vietnam Group

Ms. Nguyen Thi Bich Thao, Director of the Center for Trade Investment Promotion and Enterprise Support, informed that trade promotion is one of the important tasks of the Center. To effectively implement the trade promotion program, the Center has integrated investment promotion and trade promotion activities. Simultaneously, the Center also accompanies enterprises in standardizing brands, and packaging designs, etc., helping them easily participate in large supply chains.

At the program, representatives from the enterprises and the Central Retail Vietnam Group exchanged and provided feedback on packaging designs, and product quality, etc., helping the city’s enterprises more easily bring their goods into Central Retail's distribution systems.

By Hoang Anh